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Sun Zi Bing Fa : Strategic Applications To Business And Marketing Practices
by Wee, Chow-Hou
ISBN-13 : 9789813130951
ISBN-10 : 9813130954
Publisher : Pearson
Format : Paperback / softback
Pub Date : February 2017
Status : Published

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Price: S$34.50


Sypnosis
Sun Zi Bingfa: Strategic Applications to Business and Marketing Practices is an expanded edition of the bestseller Sun Tzu: War and Management. Authentic yet easy-to-read, this insightful book applies a corporate strategy analysis framework on the ancient Chinese military treatise. It provides real-life examples to illustrate the application of the concepts.
Table of Contents
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Subject / Bisac
  • Business & Economics / Management Science
  • BUSINESS & ECONOMICS / Management Science
  • BUSINESS & ECONOMICS / Management Science
  • BUSINESS & ECONOMICS / Management Science
  • BUSINESS & ECONOMICS / Investments & Securities / Stocks
  • Business & Economics / Motivational
  • BUSINESS & ECONOMICS / Motivational
  • BUSINESS & ECONOMICS / Motivational
  • BUSINESS & ECONOMICS / Motivational
  • BUSINESS & ECONOMICS / International / Marketing
  • Business & Economics / Reference
  • BUSINESS & ECONOMICS / Reference
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  • BUSINESS & ECONOMICS / Reference
  • BUSINESS & ECONOMICS / Public Relations
  • Business & Economics / Skills
  • BUSINESS & ECONOMICS / Skills
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  • BUSINESS & ECONOMICS / Skills
  • BUSINESS & ECONOMICS / Real Estate / Mortgages
  • Business & Economics / Strategic Planning
  • BUSINESS & ECONOMICS / Strategic Planning
  • BUSINESS & ECONOMICS / Strategic Planning
  • BUSINESS & ECONOMICS / Strategic Planning
  • BUSINESS & ECONOMICS / Sales & Selling / General
  • Business & Economics / Leadership
  • BUSINESS & ECONOMICS / Leadership
  • BUSINESS & ECONOMICS / Leadership
  • BUSINESS & ECONOMICS / Leadership
  • BUSINESS & ECONOMICS / Industries / Service
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